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Trendy

“Tell me what you like, I'll tell you who you are“.

That is what L’étudiant trendy, a French lifestyle online magazine wants to do for you. For their launch, the site used the Chaos Theory to show how much it cared about your success. Once you read an article on the site, you could click « like/trend my life » button below.

The site then would use your Facebook information to build your future timeline from the moment you read the article as the ‘key moment’.

Thanks to a series of funny twists and turns with a cause and effect, the site would prove that reading their articles will lead you to a more successful life.


Work made for Conversationnel Paris.


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